Radio Sponsorship Key Deliverables

• 60 second custom daily ski reports, 10 seconds allocated to sponsors
• 40,000 * 10-second spots available throughout the winter
• Reports are aired on over 400 stations nationwide
• The network makes 180 million seasonal impressions, reaching 1.9 million listeners daily
• Over 400 reports (avg) are broadcast each day, 7 days per week for 19 weeks (Nov.-April)
• 79% of reports air during prime drive time, 94% air between 6a-7p
• Ratings: Arbitron 25-54: 130 million gross impressions/183.9 GRP’s